|
| |
|
Old
Home PCs: Piling Up in the Closet |
|
By
Dan Ness, Principal Analyst, MetaFacts, April 21, 2005 |
|
|
|
|
In this day and
age it’s said that a man’s home is his landfill, and that’s certainly
the case with home PCs—almost half of American households with Home PCs
that report having a PC prior to their present machine say they are
still hanging on to their old one. If the machine does go out the door,
the most common single destination is to the hands of a friend, relative
or co-worker. Some machines do get recycled, donated, and—yes!—even
junked, but reselling is below the noise level, even in this era of
eBay.
|
|
Why is this important?
|
|
Toxic waste is a
growing worldwide problem, much of which is concentrated in consumer
electronics. Furthermore, understanding replacement rates is also more
important than ever to the extent that many consumers minimize their
purchases of new products until they feel settled about what they can do
with their old equipment. Beyond the core replacement rates,
understanding just where PCs end up – in landfills or as someone else’s
computer – affects fundamental assumptions and forecasts about the
future of the industry.
|
|
MetaFacts, Inc.,
has been able to gain insight into the fate of old home PCs through
analysis of responses to questionnaires completed by 10,418 American
households in its Technology User Profile survey.
|
|
|
|
|
|
Other Related Information
|
|
The Demise of the American
Home PCs Profile Report - brochure
|
|
Background & Methodology |
|
Factual, decision-making information like this is
only found in one place, the Technology User Profile from MetaFacts. The
Technology User Profile market research information service is based on
extensive primary research selected and balanced to represent the American
population - including technology users and non-technology users. Drawn from
more than 30,000 surveys per year reporting on over 250 questions, it is the
longest-running, most comprehensive, longest running total market technology study available. TUPdates are brief
summaries of information contained in the Technology User Profile.
|
|
Usage Guidelines
This TUPdate is provided as a service to
subscribers of the MetaFacts Technology User Profile® service, technology
marketers, the investment community and other interested parties. Current
Technology User Profile subscribers may freely distribute this information
within their firms. Further information about Technology User Profile can
be obtained at the website
www.metafacts.com
or by contacting us at:


If you would
like to unsubscribe, please complete the
unsubscribe
form. If you were forwarded this TUPdate and wish to get on the list
for future articles, please
complete a subscription request form. |
| |
|